logoDutyFreeDynamics logoLinkedin arrowBrandPortfolio

LEGO... Not Only For Children

LEGO... Not Only For Children

LEGO® sets have emerged as a major fun and relaxing experience for adults, playing and building LEGO® sets along with kids, putting those bricks together to keep themselves entertained during lockdown. A greater consumer demand for LEGO® sets throughout the pandemic, including this added interest by adults, led to a double digit increase in the company’s 2020 revenue, compared to the previous year.

The brand has literally hundreds of LEGO® sets for adults, ranging from simple to construct designs for the part-timer builder, all the way through to the super-complex, life-sized replicas of cars, people, and pop-culture icons.

LEGO® makes sets specifically for adults because even with age, the act of creating with small pieces is still a delight for anyone. These sets are less whimsical and more mechanical. They reference movies or adult art styles and you can spend a couple of hours or more building, depending on how intense the set you select is. 

LEGO® Adult sets will let you step back, remove yourself from the general day-to-day challenges and focus on relaxing and enjoying yourself.

Interested in LEGO® for your travel retail business? Please contact Tatiana Pinto, Category Manager for Toys at DFD

Faber Castell
New Era
Playmobil
Sennheiser
Tous
Zippo
ECCO
Guess
Ferragamo
Skechers
Versace
Philipp Plein
Timex
Adidas
Anne Klein